Since setting up her eponymous company Ada Zanditon in 2008, Zanditon has an increasing reputation as one of the fastest rising, creative stars in London and she has presented her highly acclaimed collections to international audiences in London, Paris and Kiev.
Zanditon is first and foremost an outstanding designer, who creates beautiful, cutting edge, inimitable collections with the added dimension of sustainable business practises being core to the brand DNA. The vision of the brand is to create elegant, sculptural womenswear embellished with Zanditon’s unique illustrations. The silhouettes are strong, confident and geometrically cut, featuring fine complex engineered details. Each season this is combined with a strong conceptual narrative that explores and evolves Zanditon’s signature. The narratives of Zanditon’s work come from a scientific perspective on the environment, modern architectural forms and a blending of historical journeys with future fantasy. Zanditon is particularly inspired by the process of evolution and the concept of biomimicry, creating innovation through mimicking a process that has evolved in nature. Core to the brand philosophy is a sustainable business practise which Zanditon is constantly refining and seeking to improve. A wide range of sustainable textiles are sourced and all Ada Zanditon garments are manufactured in the UK.